'Servion's mission is to be the preferred global partner to enhance Business Response Systems of organizations worldwide through Contact Optimization. Since inception, Servion has been working towards widening the market and working on innovative solutions to enhance the way organizations respond to customers' requirements. The Customer Interaction Conclave 2005 is in continuation of these efforts', said Mr. G Shankaran Nair, Sr. Vice President, Servion Global Solutions.

"Organizations in developed economies have successfully used Contact Centers to manage customer relationships. This in turn reduced operational cost, acquired, serviced and retained customers, increased productivity and generated additional revenue. It has also helped them in building a better brand as a result of enhanced customer satisfaction. The time is right for the Indian service sector to adopt global standards of customer service," added Mr. Nair.

The Customer Interaction Conclave 2005 seminar series has generated substantial interest among Airline and Healthcare industry and has encouraged them to re look at their Customer Interaction Management strategy.

Servion has revolutionized "customer experiences" through its Contact Center suite of products, solutions, consultancy, and systems integration services. Servion has successfully helped corporates in sectors such as Banking & Finance, Insurance, Outsourced Call Centers, Telecom, Government, and Transportation acquire, service, and retain customers and in the process substantially grow their profits and market leadership.

"Owing to a decade of global experience in the Customer Interaction domain and with more than 400 global customers, Servion has devised a generic model called the Contact Optimization Model that helps map customer contact and suggests ways and means of optimizing and enhancing the same, while reducing cost. This model forms an integral part of enhancing customer interaction and experience - the main theme of the conclave."

He added, "We believe that every time a customer gets in touch with an organization, there lies a great opportunity to convert that interaction into a mutually satisfying and long-term relationship. Making the most of these interactions however, requires the right processes and systems in place. Organizations, unfortunately, pay little or no attention to enhancing the experience at customer touch points and as a result, lose customers to competition".

For more information on The Customer Interaction Conclave 2005 please visit www.servion.com or write to marketing@servion.com.

About Servion Global Solutions Limited
With the mission of Enhancing Business Response of organizations worldwide through Contact Optimization, Servion has revolutionized "customer experience" through its Contact Center suite of products, solutions and Systems Integration services. Servion has successfully helped corporates in sectors like Banking & Finance, Insurance, Outsourced Call Centers, Telecom, Government, and Transportation, acquire, service and retain customers and in the process substantially grow their profits and market leadership. Visit www.servion.com for more information.

For more information, please contact:

Mr. Biswarup Banerjee Asst. Manager Marketing Servion Global Solutions Ltd. E-mail: biswarup@servion.com Phone: 9640100508

Mr. Satyan Bhat Director Prism PR India Pvt. Ltd. E-mail: prism@giasmd01.vsnl.net.in Phone: 044-28529231/32